Beyond Wayfinding: Integrating Branding and Clarity at St. Joseph’s/Candler Black Creek
In today’s fast-paced world, signage isn’t just a convenience—it’s a crucial part of a positive experience for anyone trying to easily navigate a medical campus. St. Joseph’s/Candler’s new Black Creek Campus, located just outside Savannah, Georgia, stands as a testament to this understanding. Its multi-faceted signage system plays a starring role in creating an intuitive environment from the moment you enter, until you arrive at your destination.
The Grand Entrance: Monument & Cloud Signs
From the moment you approach the campus in Savannah, the signage speaks volumes. Monument signs are often the first point of contact, and designed with a thoughtful combination of elements. Combinging brickwork, floating cabinets with routed faces, logo cloud sign, all while prominently featuring the St. Joseph’s/Candler branding. It’s the perfect introduction to the brand before even entering the building.
Brand Reinforcement: Exterior Building Fascia
As you draw closer to the main facilities, the exterior building fascia continues this commitment to clarity and brand identity. Large or small, custom-fabricated channel letters proudly display the St. Joseph’s/Candler name. Channel letters also add a sophisticated, dimensional quality, ensuring high visibility day and night. The scale and precision of these letters ensure that even from a distance, there’s no mistaking your destination at this historical Savannah facility.
Clear Direction in the Coastal Empire: Internally Illuminated Panels
Perhaps one of the most innovative and user-friendly aspects of the Black Creek Campus’ signage is found in its internally illuminated directional and tenant panel signs. Strategically placed throughout the campus in Savannah, Georgia, these internally illuminated panels provide crucial information with a consistent glow, ensuring readability in all lighting conditions. The beauty of internal illumination lies in its efficiency and impact. Each panel clearly directs visitors to specific departments, offices, or facilities, minimizing confusion and reducing stress—a vital consideration in any healthcare setting.
Completing the Journey: Interior Directional and ADA Signage
The commitment to clarity and accessibility continues indoors with a thoughtful system of interior directional and ADA-compliant signage. Visitors are guided seamlessly from the main entrance to their specific room or office through a hierarchy of signs. This includes clear acrylic stand-off signs that present a modern, professional look while clearly identifying rooms and departments. Interior directional signs are strategically placed at key decision points within hallways, while flag signs project perpendicularly from walls to capture attention and direct flow in long corridors. Critically, all room identification is managed through ADA-compliant signage, which incorporates tactile characters and Braille , ensuring that the entire campus is navigable for individuals of all abilities, thus completing the comprehensive wayfinding experience.
The thoughtful integration of these diverse sign types creates a seamless navigation experience at the St. Joseph’s/Candler Black Creek Campus. It demonstrates that effective signage is an essential part of any business’ operational efficiency. The signage here isn’t just pointing the way; it’s enhancing the entire journey for the community in and around Savannah, Georgia.